Knowledge Economy Rule Number One – Only Smart Companies Win

There were three economic paradigms in recent records. They began when there had been a spoil from matters made on a small scale. They started when the issues were created and offered by artists, artisans, masters, blacksmiths, wheelwrights, family farmers, traders of handmade items, and so forth. Have been changed using matters that had been mass-produced and mass-fed.



For the first time in records, many people had sufficient to consume. They stopped being stressed about meals, did not farm their crops, nor improved and slaughtered their farm animals. The mass manufacturing of meals marks a turning point in records. It gave humans something they by no means had as hunter-gatherers: free time. The capability to transport people around the world, tour, and even live in new places. Leave the farms and are available to what were becoming the first cities.

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Owning land became the key to wealth since land used to develop food became the key to the Agricultural Economy. Land Barons have been born. The landed gentry turned into created. Kings gave land as the highest boon for offerings rendered. Kings were kings because they owned all the land. That’s why they might supply some of it away. Private belongings were born. My land becomes fenced off out of your land. New nations unfolded big tracts of land because they knew that making that land efficient would be the key to prosperity. We controlled muscle tissue because farming was a hard, again-breaking activity, even for the oxen and horses.

Next came the Industrial Economy. I agree that it commenced with the printing press in the mid-fifteenth century and that it created a period of transition that has come about with every new monetary paradigm.

The Incunabula

The incunabulum was a length in which the church nonetheless managed the written phrase, and until the printing press was invented, ‘books’ had been in constrained supply. The concept of imparting the loads with ideas became heretical. So the church decided to use the printing press for God’s work and take the illuminated manuscripts from the Scriptoriums inside the monasteries, wherein all bibles were created and printed out the phrases and sent this first ‘ paperwork’ again to the Scriptoriums for illumination. So the clergymen took the paperwork and delivered colorful pix of devils and angels, ivy and floral scrollwork, visual ‘job aids’ for studying approximately right and wrong and what took place to you in case you strayed from the course of righteousness.

The pictures were crucial because most people alive then could not study. These first printing press books are known as incunabula. They represent a paradigm shift that, in the end, affected everything—work, play, circle of relatives, mind, and lifestyles.

Once the Industrial Economy began steaming ahead, it changed into all about mass production; this time, it became the mass manufacturing of factors. We managed hands.

list of Corporations

The first matters to grow to be ‘industrialized’ have been farming tools – cotton gin, land tillers, tractors, and more. Other things started to become mass-produced properly. Cars. Trains. Ships. Stuff human beings wished for and purchased out of the Sears catalog. Typewriters are a private printing press when you introduce carbon copies (the origin of cc). And so much extra stuff that we now, not simplest, have become consumers of meals; however, clients are popular.

Owning the manufacturing process was an important thing for wealth. The excellent wealthy dynasties of the industrialized international had been created at this time. If you observe America, you spot people with names like Ford, Dupont, Getty, Rockefeller, and Kennedy without end proudly owning the production method and turning into the industrialist kings of this era.

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It is additionally intended to make sure the lifestyle of mass consumers changes to be healthy and working. According to John Taylor Gatto, public colleges were created for this motive. We no longer want a critically thinking, independent populace centered on something aside from acquiring items. Work to spend. Spend extra and work harder. Make the wealthy richer while you enrich your life with things. Towards the end of this monetary paradigm, we invented the credit score card, one of the finest boons to mass intake conceivable.

Since we had, within the international locations that had embraced and were in the lead in these economic paradigms, all the food we ought to want (can you spell obesity?) and all the matters we ever were hoping for, we have been ready to move on into the subsequent economic paradigm.


And the Knowledge Economy was born. In the overdue twentieth century, Peter Drucker became prescient enough to peer what came next and named those who labored on this new financial paradigm Knowledge Workers. What they mass-produced turned into Knowledge. New ideas. Innovations. Know-how. They spent their days questioning, writing, communicating, meeting, disseminating, rethinking, learning, creating, innovating, designing, analyzing, taking note of the thoughts of others, sharing, and participating. We are dealing with minds.

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The Knowledge Economy is so new that I think we’re in that incunabula duration of changeover when we realize there has been a sea exchange, and most of us are just now not posing it.

I say most folks. Not, for instance, Bill Gates. The mass production of software is knowledge work. The folks that make it aren’t generating meals, vehicles, or toasters (until they may be flying across your PC; I expect you’re analyzing this on your PC). They write code. They meet and speak about functions and features. They assemble code. They debug code (or permit you to play with it and debug it for them). Bill Gates is the richest man (thus far) within the new Knowledge Economy because he either cleverly sufficient or knew in his gut that the key to wealth in this financial paradigm was the mass manufacturing of information and the equipment that enabled as many humans as possible to supply understanding for a residing.

All they did all day was produce ideas, work with ideas, think about ideas, write, and speak about thoughts. There was still a small organization of those who ultimately made one’s thoughts into things – planes. But they had been followed by the people who had more ideas about how to promote it, promote it, educate people to fly it, and so on. So, the Knowledge Economy is all about the mass production of thoughts. Success in the Knowledge Economy is the capability to sift through all those ideas to give you those that can be produced and offered. Turning thoughts into money.

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Now, I wonder why this differs from the preceding Industrial Economy. Someone had the idea for the Ford. Someone had the concept for the mass manufacturing line. Someone even had the idea of the coloration picks of the Model T – black. Why were things and the mass manufacturing of factors underpinning the Industrial Economy? Because of this, the most effective method took some thought into considering many factors. As soon as we all had, inside the advanced and advancing industrialized international locations, all the things we wanted, thoughts became the currency of choice. Ideas for brand new approaches to doing things. Ideas about methods to appoint new technologies had been new thoughts of their right. Ideas approximately how to ‘converge’ the items created due to the brand new ideas. Opinions about exchanging the old analog global into a digital international.

US Economy

The new virtual model was one music at a time. No CD. Download it directly. Pay as you pass. Music on call for. A 1:1 relationship between the purchaser and the manufacturer. Only on a scale that was mass. So, a whole industry was reshaped by a concept. It’s occurring in television, pictures, medicinal drugs, and other sectors, which can be artifacts of the Industrial Economy.